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2011 is the year of major change in Intel Partner Programs focused on ISVs and software developers. Two of them – Intel® Software Partner Program (ISPP) and Intel® Software Network (ISN) will start to gradually merge during this year to present new experience and benefits for both companies and individual developers. In April a new redesigned website was launched for ISPP members providing quick access to program recourses, an individual page/dashboard for every member, new partner finder function, new collateral builder to help ISVs develop both online and offline marketing materials. More changes are coming in Q3; we are planning to completely revise the benefits system and to improve 2 loyalty programs in ISN and ISPP. We will run various pilots and surveys in Russia and are inviting software companies and developers to participate in them.

Author: Alexey Stromov

Intel® Software Network and Intel® Software Partner Program Manager, EMEA

Alexey Stromov

Alexey Stromov manages a team of marketers and community managers who support 2 major Partner programs dealing with software developer ecosystem in EMEA (Europe, Middle East and Africa). One is Intel® Software Network targeted at individual developers and the other is Intel® Software Partner Program aimed at small and medium-size Independent software vendors (ISVs). The purpose of both programs is to share Intel knowledge and tools with the software ecosystem to help developer enable their applications for Intel platforms and technologies.